YouTube recently announced that it will be launching a separate website for children. The decision to launch this separate website dedicated to children comes after its website has received a lot of criticism. The Google-owned video platform has received a lot of criticism for showing inappropriate videos to kids on its website. They are currently under investigation for the same reason.
YouTube Kids: YouTube to Launch New Website for Children
YouTube’s new website dedicated to children will be the online version of the YouTube Kids mobile app. The YouTube Kids website is said to go live very soon and would probably be launched this week or next week. YouTube Kids app and website will get new categories for different ages.
There will be a preschool category which will be for children who are 4 years old and younger. The “Younger” category is for ages 5-7 and “Older” is for those ages 8 to 12. Speaking about the website and the categories, the platform stated that they know that what is great content for a 4-year-old may not be great content for a 10-year-old. This is why they want to make it easier for parents to select the right content for their kids on YouTube Kids.
YouTube in Hot Water for Showing Inappropriate Videos to Kids
The decision to create a separate website for kids is a form of damage control for the platform. In the past, the platform has received a lot of criticism for letting inappropriate, misleading and sometimes violent videos spread on its service. Most recently the platform has received a lot of criticism for videos targeting children.
They are currently under investigation from The Federal Trade Commission. They are looking into whether YouTube breached the Children’s Online Privacy Protection Act (COPPA). Sources close to the matter report that they have reached a settlement with YouTube. The terms have yet to be released but it has been said that YouTube officials are planning to end “targeted” ads on videos that kids are likely to watch.
When YouTube made the announcement about the separate website. They issued a warning to parents, stating that they still won’t be able to spot all inappropriate videos. “Our systems work hard to exclude content not suitable for each of these age categories, but not all videos have been manually reviewed,” the company said. “If you find something inappropriate that we missed, you can block it or flag it for fast review.”