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Unilever is Taking Its Ethical Ad Tech Trials to Instagram

Unilever recently announced that it will be taking its ‘ethical ad tech’ to Instagram. The FMCG company has will be using its Dove deodorant...

Unilever and Heinz Distance themselves from Pornhub Amid Recent Reports

Recently news broke that one of the most-visited adult-video websites Pornhub had disturbing and potential illegal pornography on its sites. As a result of...

EA and Mastercard Push Unilever’s Agenda for an Industry-Wide Cross-Media Measurement...

Advertisers and industry execs from all over the world are coming together to push Unilever's Agenda. Advertisers like EA and Mastercard will be coming...

Unilever Launches ‘Everyday Essentials’ Store on Jumia

Many multinational companies have begun to leverage the huge potential of e-commerce. They are using e-commerce to create more visibility for their brands. A...

Here’s How Unilever Believes DNA Tests Can Help Marketers Eliminate Stereotypes...

Unilever believes that DNA tests can help marketers eliminate stereotypes from ads. They believe that by understanding their personal diversity, they can eliminate stereotypes...

Into the Spotlight: Lux Uses Google Search Results to Spotlight Saudi...

Unilever’s brand Lux recently launched a campaign in Saudi Arabia. The campaign is titled Into the Spotlight, and it aims to shine a spotlight...

Unilever to Develop Cross-Media Measurement Model

Unilever has recently announced that it will be developing a cross-media measurement model. They will be working with Facebook, Google, Twitter, Kantar...

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