Hallmark and Sephora Cut Ties with Lori Loughlin and Daughter


Crown Media Family Networks, whose Hallmark Channel and Hallmark Movies & Mysteries networks has been in a longtime partnership with actress Lori Loughlin recently announced that they will be cutting ties with Lori Loughlin. The decision comes after Lori Loughlin was arrested for her involvement in a massive college admission bribery scandal. Sephora also announced that it will be cutting ties with beauty vlogger Oliva Jade Gianulli, who is also Lori Loughlin’s daughter. Oliva Jade Gianulli is also involved in the scandal.

Hallmark and Sephora Cut Ties with Lori Loughlin and Daughter

About the Scandal

Last Tuesday, news emerged of an FBI Investigation which was named “Operation Varsity Blue”. The FBI was apparently looking into a group of wealthy parents who were accused of paying bribes to get their children into elite universities. These parents were accused of faking SAT and ACT scores. Some parents paid college coaches to have their children assigned as athletic recruits. Most of the parents charged in the case include CEOs, real estate investors etc. Actresses Felicity Huffman and Lori Loughlin were also accused of being part of the ring of parents.

According to the allegations brought by FBI, Lori Loughlin and her husband paid a $500,000 bribe to have their two daughters admitted to the University of Southern California. The allegations state that they paid for their daughters to be admitted as rowers, which prosecutor’s claim are false, seeing as none of them has ever participated in the sport. The Fuller House actress has since surrendered herself to the authorities following the accusations.

 Hallmark Cuts Ties with Lori Loughlin

Following the scandal, Hallmark released a statement stating that they will be cutting ties with the actress. She has worked on numerous projects with the TV station. She starred in their drama series When Calls the Heart and several Hallmark Christmas movies. In their statement, they stated that they are saddened by the recent news of the college admission allegations. They stated that they will no longer be working with the actress and that they have stopped development of all productions that involve the actress.

Hallmark and Sephora Cut Ties with Lori Loughlin and Daughter

Sephora Cuts Ties with Olivia Jade Gianulli

The Fuller House actresses daughter, Oliva Jade Gianulli who happens to be a YouTube beauty vlogger and social media influencer also got her cosmetic collection with Sephora cancelled. The decision from Sephora to cut ties with the vlogger comes after an increasing number of consumers shared their outrage at the partnership. Many consumers accused the beauty brand of endorsing a cheater. After all the backlash and negative feedback, Sephora announced that they have made a decision to end the Sephora Collection partnership with the beauty vlogger. According to the Sephora spokesperson, the decision is effective immediately.

Hallmark and Sephora Cut Ties with Lori Loughlin and Daughter


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