Christiana Elechi

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Many people in the industry say that they could be a potential recession and it has a lot of agencies, advertisers and practically everyone...

Travel giant Tripadvisor recently embarked on a new journey. The travel giant recently announced the acquisition of menu management provider SinglePlatform. According to the...

Adage recently reported that Sephora has launched a North America Media review. According to the advertising online magazine, they were able to obtain an...

Essence Cosmetics recently introduced its latest Instagram brand ambassador. The cosmetic brand recently introduced its latest Instagram influencer called Kenna. They made this big...

Home Depot recently unveiled a new tagline. The home improvement retailer is still “doing,” but it’s “doing” a little differently. They are switching up...

Pepsi recently unveiled its campaign for December. The campaign is called “We Got Taste” and it is part of the brand’s yearly activities in...

Facebook-owned Instagram has enacted a major policy change to limit access to content restricted to older audiences, such as gambling, alcohol and birth control....

Star lager recently made a huge and exciting new announcement. The beer brand announced that it will be launching an all-new label. The new...

Business leaders dominate New African magazine's list of 100 Most Influential Africans, with Nigerians leading the pack with 27 entries, followed by South Africa...